RightAgent.com Announces Grand Opening to the World Wide Web

HUNTINGTON BEACH, Calif. - July 18, 2000 - RightAgent.com, a new real estate agent referral service, announced its launch today. The company offers to link potential home buyers and sellers with several top real estate agents using an unprecedented agent screening process.

With a multitude of real estate web sites on the Internet that agents can pay to be on, RightAgent.com sets itself apart by refusing to let any agent "buy" their way on to the site. According to founder, Stacey Rodriguez, they instead prefer to take a more discerning approach to selecting the agents they refer.

Each agent is first required to complete an extensive five-page application online. Then a member of RightAgent.com's qualifying team personally reviews and qualifies each application individually based on a number of factors including license verification, years of experience, training, areas of expertise, and contact with their professional and past client references. "We do the homework for people interested in buying or selling a home, therefore taking the speculation and anxiety out of the process of finding a good agent." comments Rodriguez.

The management at RightAgent.com makes every effort to keep the process simple. Buyers and sellers pay nothing for the service and are only required to complete a short and confidential registration form before receiving the names and profiles of the agents that specialize in the area(s) they are interested in. "It provides the information we need to make a more customized match with the agents we refer to that particular client." remarks Rodriguez.

Agents can use this service to increase their client base and sales profitability. "This is the most cost-efficient way I have encountered to prospect clients, and I actually prefer their uncomplicated approach to generating leads." adds Nancy Meadows, a top-producing agent at Star Real Estate in Fountain Valley, California who has participated in several other online agent referral programs.

With only a small fee to cover the costs associated with processing each application, there are no other monthly or annual fees for agents to pay. "We are so confident in our system, that we don't need to require our agents continually pay just to receive referrals." comments Rodriguez. The profit is generated through a commission paid out of the escrow on a successful transaction.

A comprehensive real estate resource center geared towards further educating buyers and sellers is currently in progress. Among the highlights are current mortgage rates and calculators, a home valuation tool, access to neighborhood home sales, directory assistance, local school and crime reports, guides and checklists for home buying and selling, real estate news, and links to over 10,000 real estate related web sites. Visitors will even be able to order an instant credit report to help ready them for the loan application process.

There will also be resources available for agents. Sales and marketing tools and tips, agent-focused news and articles, books and software, and links to numerous other industry sites will all be available. The introduction is scheduled for the end of the summer this year.

RightAgent.com is concentrating on first building their agent database, with plans to launch an extensive marketing campaign to bring in potential buyers and sellers later this year. For more information, visit the company online at http://www.rightagent.com.